We work where evidence meets instinct. Rigour you can trust, told with a feeling that lands. The result is thinking that stands up in the room, and stays with people long after.
We work with brand owners, charities, creative agencies and the public sector
Insights | Strategy | Creative
Lifting taboos through intimate conversations with girls and women resulting in a groundbreaking communications partnership with Arsenal Women’s football.
Insights | Strategy | Creative
Turning behavioural insight into practical strategies that help more women build lifelong relationships with sport and movement.
Insights | Strategy | Creative
Unlocking the occasions, motivations and innovations that shape the future of the world's leading drinks brands.
Insights | Strategy | Creative
Decoding the motivations behind Jordan's global streetwear and basketball communities to identify the audiences that shape culture, influence others and drive growth.
Insights | Strategy | Creative
Supporting Heinz from early-stage innovation and pricing through to pack optimisation and portfolio growth across multiple European markets.
Insights | Strategy | Creative
Helping the National Lottery Community Fund maximise social impact through smarter evidence and deeper audience understanding.
Meet the team
Strong views, loosely held.
Kubi Kalloo exists to help both clients and colleagues realise what’s possible.
Kristin Hickey
Founder
Martin Nash
Managing Director
Nicholas Chan
Senior Consultant
Jay Mills
Senior Consultant
Nicole Boelee
Senior Consultant
Greg Rendell
Head of Analysis
Manon Lloyd
Junior Consultant
Ingrid Salgo
Senior Consultant
Sue Frost
Strategy and Insight Expert
IN THE WORDS OF OUR CLIENTS…
Working with Kubi Kalloo is like working with Hercules Poirot – their ability to see through the obvious and find patterns of illumination that others miss is incredibly exciting to be part of
Jorge Garcia | Founder Vessel